For hardscape and paver contractors

We build marketing thatgrows revenue on repeat.

Referrals come when they come. We bring in estimate requests for patios, walkways and walls in your zip codes, and count every one against your last 60 days.

7 questions. Score and first fix on screen. No call.

Trusted by

Pounds TransformationNutritionRxCake Café & BakeryEmpower Skin Spa

The ads bring the estimate requests. The follow-up books them while you are on the job. Every one is counted against your last 60 days. Beat your bar or your next bill is skipped.

Proof · Pounds Transformation, a weight-loss clinic How we did it

570 leads from one client's Meta account since March, at $12.73 each.

$60K. Over $60K in added revenue for the same client, from 180+ new patients since March.

One real account, from our results ledger. Not hardscape yet. Those numbers go here as our first contractors produce them.

How it books

What happens after the click.

The minute after a homeowner taps your ad decides who gets the estimate. We run every step of it while you are on the job.

  1. 9:41:02Ad seen and tapped
  2. 9:41:18Form sent
  3. 9:41:24Texted back
  4. 9:43:10Estimate booked
Example
What we do

Three things, run as one system.

Meta ads

Facebook and Instagram ads built from your project photos, aimed at one number: estimate requests. Your ad account, your card. New ads every two to three weeks.

A page that gets the request

One landing page for your main service. It shows the base, the drainage and the warranty, and asks what the project is before anyone drives out.

Follow-up that answers first

Every request gets a call back within 60 seconds and a text, even when you are on a job. Old quotes get chased. Finished jobs get asked for a review.

The 60-day measure

Your last 60 days are the bar.

Your first 60 days of ads against your last 60. If estimate requests do not go up, your next bill is not charged.

  1. Day 1Ads go live. Before launch you write down your estimate requests from the last 60 days and sign it. That is the bar.
  2. Week 1Every request, from ads, Google and referrals, lands in one place and gets counted.
  3. Day 30First read. Winning ads get budget, losing ads get cut.
  4. Day 60The count is over your bar.Or your next monthly bill is not charged.
Clients say

In their words.

"We had a full-time marketing person on salary for a full year, and we weren't too happy with the results. We started working with Tyler and within a month we almost doubled our new consults. Crazy results."
Michelle
Co-Founder & PA-C, Pounds Transformation
See the Pounds work →
"I spent a solid year seeking the best marketing talent. From NYC to Dallas to LA, I could not find that rare combination of expertise and understanding of marketing in the digital space and the ability to understand the uniqueness of my work. Not so with Tyler Cavo and TCScales."
Alexis Beck, MPH, RD, LDN
Founder, NutritionRx
See the NutritionRx site →
Tyler Cavo, founder of TC Scales
Who runs it

You work with me. Not a junior account manager.

I'm Tyler Cavo. I build and run every account myself, from the first ad to the last follow-up text. You see the same numbers I see.

Read my story
Questions

What people ask first.

Do I need a new website?

No. We build one landing page for your main service and send the ads there. Your website stays as it is.

How fast does it start?

About 10 days after we have your logins, your 60-day count, your video and your sign-off on the ads. The 60 days start the day the ads go live.

Am I locked into a long contract?

Three payments, on days 1, 31 and 61. Then month to month with 30 days notice and no exit fee.

What if it does not work?

Your first 60 days of ads against your last 60. If estimate requests from every source do not beat the number you signed before launch, your next bill is not charged.

What do I have to do?

Film one short video from our script, give us access, keep the ad budget running, and answer every estimate request within one business day. Ad spend goes from your card to Meta, $1,000 a month minimum.

Who owns the ad account and the leads?

You do. The ad account, page, follow-up and data are in your name from day one. If the work stops, you keep it all.

Will you work with my competitor down the road?

No. One hardscape contractor per service area, written into the agreement as a list of zip codes.

Free Leak Audit

Find the leak first.

Seven questions about how leads reach you and what happens after. Score and first fix on screen, before you spend a dollar on ads.

No call required. One contractor per service area.